Unstoppable! Mahindra XEV 9S and 7XO Booking Smash Records with 93,689 Bookings in Hours

On January 14, 2026, the Indian automotive Mahindra officially opened the floodgates for the Mahindra XEV 9S and the 7XO (the heavily updated successor to the XUV700).

The result? A staggering 93,689 bookings in just the first few hours. To put that in perspective, that is more people than the capacity of most Olympic stadiums, all fighting for a digital slot to own Mahindra’s latest engineering marvels. These numbers represent a combined booking value of over ₹20,500 crore, proving that the “Mahindra Fever” is very real and very contagious.

If you are currently sitting on a waiting list or wondering what all the fuss is about, here is the expert breakdown of why the XEV 9S and 7XO booking numbers went through the roof.

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Breaking Down the Numbers

The 2026 launch was not just a regular car release; it was a commercial phenomenon. By 2:00 PM on the first day, Mahindra had recorded nearly 94,000 orders. This surge represents two distinct types of buyers: those moving toward a “Born Electric” future and those sticking with the tried-and-tested grunt of an Internal Combustion Engine (ICE).

• Total Bookings: 93,689 units (Consolidated).

• Total Value: ₹20,500+ Crore (Ex-showroom).

• Token Amount: ₹21,000 per booking.

• The “First 40k” Factor: Much of the rush was fueled by Mahindra’s introductory pricing, applicable only to the first 40,000 customers. If you missed that window, logic suggests your wallet might feel a slightly bigger pinch.

1. Mahindra XEV 9S (The Electric Flagship)

The XEV 9S (officially the XEV 9S) is the crown jewel of Mahindra’s “INGLO” platform. It’s a three-row electric SUV that looks like it was designed in a laboratory in the year 2040.

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Key Specifications & Features

Feature	Details
Processor	Dual Qualcomm Snapdragon 8295 (for cockpit & ADAS)
Battery Options	59 kWh, 70 kWh, and 79 kWh (LFP)
Range (ARAI)	Up to 679 km (on 79 kWh battery)
Drivetrain	Rear-Wheel Drive (RWD) with 285 PS / 380 Nm
Displays	Triple 12.3-inch “Coast-to-Coast” Screens
Charging	20% to 80% in 20 minutes (175 kW DC Fast Charger)
Price (Ex-Showroom)	₹19.95 Lakh – ₹29.45 Lakh

 

Also Read:https://echodesknews.blogspot.com/2025/12/expected-features-in-mahindra-xuv-7xo.html

The XEV 9S is for the tech-forward family. With features like ChatGPT-integrated Alexa, a dedicated screen for the front passenger, and a “Boss Mode” for the rear seats, it’s basically a private jet on wheels. Deliveries are scheduled to begin the week of January 26, 2026.

2. Mahindra XUV 7XO 

If the XEV 9S is the future, the 7XO is the “now.” It replaces the outgoing XUV700, bringing a sharper design and significantly more features to the table. This is for the buyer who wants the security of a diesel or petrol engine but the interior of a luxury EV.

Key Specifications & Features

Feature	Details
Processor	Adrenox AI Cockpit
Engines	2.0L Turbo Petrol (200 PS) / 2.2L mHawk Diesel (185 PS)
Transmission	6-Speed MT / 6-Speed Torque Converter AT
Drivetrain	FWD / Optional AWD (All-Wheel Drive)
Front Camera	360-degree Panoramic + 540-degree Blind View
Rear Camera	High-definition Reverse with adaptive guidelines
Storage	500L Boot Space (flexible seating)
Price (Ex-Showroom)	₹13.66 Lakh – ₹24.92 Lakh

 

The 7XO’s interior borrows the triple-screen layout from its electric siblings, making the older XUV700 dashboard look like a calculator in comparison. Deliveries for the top-end AX7, AX7T, and AX7L variants have already commenced as of January 14, while base variants will follow in April 2026.

Mahindra has mastered the art of the “Fear of Missing Out” (FOMO). Logic tells us that if you don’t book a Mahindra SUV in the first four minutes of its launch, you’ll likely spend the next two years watching your hair turn grey while waiting for a delivery.

The humor lies in the irony. We want an “Authentic SUV” to go off-roading, yet 99% of these 93,689 units will spend their entire lives navigating speed bumps in traffic jams. However, with Level 2 ADAS (Advanced Driver Assistance Systems) now standard across most variants, the car will at least stop itself before you rear-end someone while trying to use the 16-speaker Harman Kardon system.

In an era of “fake news” and inflated marketing, these numbers are backed by Mahindra & Mahindra’s official investor filings. The total booking value of ₹20,500 crore isn’t just a number; it is a vote of confidence in Indian manufacturing. Mahindra has successfully closed the gap between local brands and premium European luxury marques in terms of technology.

Where to Book?

If you are looking to join the club, the XEV 9S and 7XO booking process remains active on:

• The Official Mahindra Website: (Integrated with OTP verification).

• Authorized Dealerships: Physical bookings are available with a ₹21,000 token.

If you want a vehicle that offers AWD capability (7XO) or a 679 km electric range (XEV 9S) without spending ₹50 lakh, there is simply no other choice in the market right now. Yes, the waiting periods will be long. Yes, you might have to deal with a few software bugs in the first batch. But as the 93,000+ people who booked on day one will tell you: it’s a Mahindra thing.