Mahindra & Mahindra sales December 2025 delivered strong results, clocking 86,090 total vehicles with a 25% year-on-year jump. SUVs led the charge at 50,946 units domestically, up 23%. This performance beat rivals like Tata and Hyundai, securing second place in passenger vehicles.
Mahindra sold 50,946 utility vehicles in the domestic market during December 2025. This marked a solid 23% growth from 41,424 units in December 2024. Commercial vehicles hit 24,786 units domestically, surging 34% year-on-year.
Mahindra sales December 2025, including exports, reached 86,090 vehicles. Exports dipped slightly to 2,820 units from 3,092 last year, but overall numbers shone bright. Light commercial vehicles under 3.5 tons drove much of the momentum.
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SUV Segment Dominance
Mahindra’s SUVs stole the show with 50,946 domestic units. The company now leads India’s SUV market, thanks to hits like XUV700, Scorpio-N, Thar, and Bolero. Year-to-date FY26 sales hit 476,476 SUVs, up 18% from last year.
Calendar 2025 marked Mahindra’s highest-ever SUV volumes. Electric models from Mahindra Electric Automobile Limited added to the tally. Buyers love the rugged appeal—imagine Thar owners grinning through monsoons while city slickers envy the XUV700’s tech.
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| Segment | December Sales (Units) | YoY Growth % |
| Utility Vehicles (Domestic) | 50,946 | 23% |
| Commercial Vehicles (Domestic) | 24,786 | 34% |
| Three-Wheelers (Inc. Electric) | 7,538 | 31% |
| Total Exports | 2,820 | -9% |
| Total Global Sales | 86,090 | 25% |
The Heroes of the Portfolio
The Mahindra sales December 2025 were anchored by three main pillars:
1. The Scorpio Legacy (N + Classic)
The Scorpio brand remains the undisputed “Big Daddy.” Combined sales for the Scorpio-N and Scorpio Classic crossed 1.61 lakh units for the full year, with December contributing a significant chunk. It seems the appeal of a ladder-frame chassis is timeless.
2. The Thar Revolution
If the Scorpio is the daddy, the Thar is the rockstar. The introduction of the Thar Roxx (5-door) changed the game. In 2025, the Thar family saw a 55% YoY jump, moving over a lakh units. In December alone, the Roxx accounted for nearly two-thirds of the brand’s off-road sales.
3. The XUV 3XO and XUV700
The XUV 3XO has finally found its rhythm in the compact SUV space, growing 12% YoY. Meanwhile, the XUV700 continues to hold its ground, though all eyes are now on its successor, the XUV 7XO, which launches today.
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Commercial Vehicles:
While the glitzy SUVs get all the Instagram likes, the Commercial Vehicle (CV) segment is where the real work happens. Mahindra’s CV domestic sales rose by 34% to 24,786 units.
The Bolero MaXX Pik-Up range has become the backbone of India’s last-mile delivery, especially with the e-commerce boom of 2025. When you see a delivery truck in your neighborhood, there’s a high probability it has a Mahindra badge on the front.
The “Electric” Spark
The Mahindra sales December 2025 also highlight a quiet but steady transition to green energy. Mahindra’s three-wheeler segment, which includes the Treo and the Zor Grand, grew by 31%.
As cities implement stricter emission norms, small-scale logistics are moving to electric at a faster pace than passenger cars. Mahindra currently commands a significant lead in the electric L5 (three-wheeler) category, providing a steady stream of “green” revenue.
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The momentum from Mahindra sales December 2025 is expected to carry into the new year for three logical reasons:
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The XUV 7XO Launch: Launching today, this model is expected to bring the “Triple-Screen” luxury to the masses, potentially stealing more market share from premium sedans.
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Repo Rate Benefits: Cumulative repo rate cuts of 125 basis points in late 2025 have made car loans cheaper, enticing budget-conscious buyers.
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GST 2.0 Impact: The rationalization of GST for small cars and specific SUV categories has lowered the entry barrier for many first-time Mahindra owners.
Mahindra & Mahindra has successfully transitioned from being a “rural tractor maker” to a “premium lifestyle brand.” The Mahindra sales December 2025 are a testament to a company that understands the Indian psyche. We like road presence, we like technology, and we like the feeling of safety that only a heavy SUV provides.
As Nalinikanth Gollagunta, CEO of the Automotive Division, noted: “The year 2025 concluded on a positive note, with Mahindra clocking its highest-ever volumes.” With a lean inventory at dealerships and a massive order bank for the Thar Roxx and the upcoming XUV 7XO, Mahindra isn’t just starting 2026; they are dominating it.
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